How to Cut Costs When Starting a New Business

Business Marketing Ideas

Daydream Business Cards by PaperDirect

When you’re starting a new business, one of the first questions you’ll need to consider is how to cut costs. You’ll want to think about conserving your available capital and keeping your expenses low, so here are a few tips that can help you get started. Rent, or buy used You don’t have to buy all your equipment and furnishings…

Company Picnic Ideas Every Department Will Love

Seasonal & Special Events Ideas

Chili Pepper Party Casual Invitations by PaperDirect

If you’ve been tasked with the company picnic this year, the planning starts with the right theme. With these company picnic ideas, you can be certain everyone, from the CEO to the mailroom employee, has a good time. Go to the Circus Will the company picnic include families? Then take the kids to the circus! Send out colorful invitations and…

Building Customer Loyalty One Birthday Card at a Time

Marketing & Sales Promotion Techniques

Building loyalty with customers means compelling them to buy into your business and brand as much as your products. Offering a stand-out product or service that meets a genuine need is primary, but building loyalty with customers runs a close second. Marketing researchers have found that brand loyalty can run very deep; customers develop a sense of commitment to businesses…

5 Awards Ideas for Students that Say “Keep Up the Good Work!”

Student Recognition Ideas

Stacked Stars Casual Certificates by PaperDirect

When it comes to students, a little award can go a long way. Whether you’re emphasizing behavior or trying to motivate students to be good friends, awards for students should be part of your day-to-day teaching, outside of the awards for academic achievement that are built into the school year. As you consider creative ways to award your students, consider…