Keep Business Sizzling this Summer – Tips for Summertime Marketing

Flavors Vinyl Banners As the temperature rises; the days get longer, shorts take over jeans, but business may become sluggish. Turn on the AC and rejuvenate your marketing strategy with a splash of summer-themed materials from PaperDirect. Create buzz with colorful banners and flyers. Customize them with your company’s logo, friendly photos and slogans. Custom print large posters for window displays, and smaller newsletters and brochures to keep customers engaged. Great marketing changes with the weather, and PaperDirect is ready to help you beat the heat.

Summer is a magical time. The kids are off from school, vacations are planned, and beaches are lined with towels, lawn chairs and umbrellas. With so much on people’s minds, it can be difficult for a business to get noticed. The key is to be with the customer at all times. PaperDirect can help you claim that slot in your customers’ wallets and purses with vibrant business cards, available in a variety of textures. Give customers a free magnet or table tent with every purchase to show how much you value them, and keep your name at the top of their minds.

Dancing Daisies Crescent Envelopes

It may be what’s on the inside that counts, but eye candy never hurts! Nothing bores customers more than a plain white windowed envelope. Get your letters and invitations out of the junk pile with PaperDirect’s summer-themed envelopes. Customizable designs include pool party, summer florals, beach balls, balloons, watermelon and more. Choose from a variety of sizes to fit brochures, newsletters, or a good old-fashioned thank-you letter. Stir your customers out of the summer daze and connect with them on a personal level.

Ripples 3-Panel BrochuresFinally, spice up your in-store atmosphere. Choose bright banners and posters for shelf and wall displays. If you’re a restaurant, select from an array of professionally-designed border papers for your menu, or fun puzzles for kids. Showcase your specials on textured brochures to give your place that memorable touch… or just let your customers fan themselves off!

Whether your business is suit-and-tie or t-shirt and shorts, stay relevant and stand out from the crowd with seasonal promotional items from PaperDirect. Feel free to browse the website and explore the many colorful solutions available for your business. Paper is one of the most versatile materials on earth, so be creative!

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Holy Matrimony Without the Matri-Money

Estate Specialty Folded InvitationsAccording to a recent survey of more than 17,000 brides, the cost of an average wedding topped $28,000 in 2012, and that’s excluding the honeymoon. For brides on a budget, it’s almost enough to make you want to elope. But before you start heading for a Vegas wedding chapel, take heed: With some careful planning and a little extra attention to the small details that make the greatest impact, you can make sure your wedding day is elegant, memorable and well within your budget.

The best place to start: the wedding stationery. By taking the time to select a style that suits your style and a color that coordinates with your palette, you can impart a feeling of quality, sophistication and style long before the first strains of the Wedding March are played.

Sensation Folded InvitationsThe invitations set the tone for your wedding, so it’s important to make sure they’re designed to reflect your own style. PaperDirect offers a substantial range of invitations ideal for all types of weddings, from formal ceremonies to more casual gatherings. Once you’ve chosen the style of invitation, carry the same theme throughout your event with coordinating programs, reception table cards and even thank-you notes. That kind of consistency is the hallmark of expensive, professionally planned weddings, and you can have it for a fraction of the cost.

So what should you consider when choosing your stationery? Color, for sure, but don’t stop there: borders, illustrations, embossing and other embellishments enhance your design and help convey your theme. Finally, consider the type of calligraphy you want to use. PaperDirect features Cascade Specialty Folded Invitationslots of different fonts and ink colors, so you can be as unique as you want to be.

Creating your own custom wedding stationery products is one of the most effective yet inexpensive ways to achieve the look of an expensive wedding without emptying your bank account. And you know what the best part is? With PaperDirect, you can do all this online, right from the comfort of your home, with a mug of tea in your hand and that old, grungy pair of fuzzy bunny slippers on your feet. Just don’t let the groom see you like that.

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Stellar Awards for Star Students

Encircle Casual CertificatesKids achieve great things in the classroom, and it’s about time their brilliance is rewarded. When generic honor-student bumper stickers aren’t enough, it’s time to get creative. Give your star students the personalized recognition they deserve. PaperDirect has a plethora of award ideas, including certificates of recognition and awards for excellence, special achievements, and simply for going above and beyond the call of learning.

Unique students deserve unique awards. Simply choose a template, then tweak the layout, Science Award Casual Certificatescolor scheme, fonts, and other design elements to bring out your child’s personality. Who says certificates of recognition have to be stuffy and serious? Change the title to something creative and whimsical. Toss in your student’s nickname. Reserve a special space for an inside joke. Add photos of your child and images of his or her favorite things to make it an award to remember.

What if you have a bunch of overachievers on your hands? Choose a template to foster group cohesion and team spirit, then give each award a unique finishing touch to boost your kids’ confidence as individuals. Whether your kids are eight or 18, they’ll be happy to have their accomplishments acknowledged.

Athletic Award Casual CertificatesOnce you’re finished designing the award, you can choose to print straight from your desktop, or order a custom print. Pocket-sized or poster-sized, fridge or framed, PaperDirect has a variety of colors, sizes and textures to make your awards pop, all custom-designed and delivered straight to your school or home.

At PaperDirect, It’s as much of a joy to design student awards as it is to hand them out. Proper encouragement is crucial in any endeavor, at any age. A well-designed award tells students that they are appreciated and capable of great things, and inspires them to keep going above and beyond.

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PaperDirect’s Pin to Win!

Pin2Win-Blog

We’re excited to invite you to participate in our Summertime Party Pin to Win Contest! One lucky pinner will be awarded a Grand Prize of $150 for creating a Summertime Party Idea Board on their own Pinterest account.

We encourage you to Pin your favorite ideas for a summertime party – whether it be a barbecue, a pool party, a jungle party or anything else summertime related – we want to see your boards about it!

Check out our Summertime Party Board here: http://pinterest.com/paperdirect/paperdirect-summertime-party/

How to Enter:

  1. Follow PaperDirect on Pinterest: http://www.pinterest.com/paperdirect
  2. Create your own board on Pinterest and title it “PaperDirect Summertime Party”
  3. Fill it with at least 8 pins: At least 2 pins MUST be from PaperDirect.com or PaperDirect’s Summer Product Board on Pinterest — The rest of the pins can be ideas for your summer party that you find from other websites around Pinterest. We recommend typing in ‘summer party ideas’ into the Pinterest search bar to see some popular pins.
  4. Submit your board by commenting on THIS PIN with a link to your board and your email address.

Deadline to Submit: July 10

Contest Rules: https://sites.google.com/site/paperdirectofficalrules/

Listings: About Sweepstakes

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Let the Party Commence – Creative Graduation Party Ideas

Baccalaureate Casual InvitationWhile the graduation ceremony itself is the official way to recognize a student’s accomplishment, there’s usually not space for all of the student’s friends and family to attend. That’s why so many families host a graduation party afterwards to celebrate together and give guests a chance to interact with the graduate, not just watch him walk across a stage. Incorporate some of these creative ideas into your graduation party.

Use the School Colors: Anybody can throw a generic graduation party full of black mortarboards and gold diploma scrolls, but you can personalize yours by using the school colors in the theme and decorations. Choose graduation party invitations with the school’s colors in the border, decorate with streamers and balloons, and even incorporate the school mascot if you can.

Set up a Photo Booth: Rather than creating a display with memorabilia from the Key To The Future Casual Invitationsstudent’s educational career, encourage guests to use the items as props in a photo booth. Create an area at the party with a camera or laptop set up to take pictures and let guests pose with old sports jerseys, textbooks, backpacks, and trophies.

Make Graduation Cap Treats: You’ll need plenty of finger food at the party, and one creative type is designed to look like a graduation cap. Make miniature ones with small peanut butter cups turned upside down topped with a chocolate square and fruit roll up tassel, or larger ones out of an upside down cupcake with a graham cracker on top and frosting tassel.

The graduation party should be a fun event, with lots of laughter and reminiscing about the student’s time in school. Start planning well in advance, and use PaperDirect to create custom graduation party invitations and graduation announcements to spread the word.

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Last Minute Wedding Checklist

Dignity Embossed Thank You NoteCards™ Your wedding day is almost here. Whether it’s quickly approaching in just over a month, or it’s coming up this very weekend, you will want to be prepared with a last-minute wedding checklist so you don’t forget anything on the big day. This last-minute checklist will help guide you through the final hours before your wedding to ensure that everything is perfect in the end.

Last-Minute Wedding Checklist

  • Ensure all of your paper products are in order. You will want to have programs ready, place cards set up and a seating chart designed for your guests. If you have forgotten one or more of these things, check out the Free Template Download at PaperDirect. There you can quickly download a template and design whatever paper product you need in a matter of minutes.

  • Create a schedule for you, your bridesmaids, your groom and your groomsmen. This will help organize your thoughts and also keep everyone on point throughout the day.

  • Design a special schedule on sturdy paper for your photographer. This will help the photographer know where he or she should be and what moments should be captured at that particular location.

  • Prepare your final payments and include tips for vendors in individual envelopes. This will help you make sure that everyone gets paid and gets their proper tip before the end of the night.

  • Pack a last-minute emergency kit. This should include items like bandages, pantyhose, stain remover and tissues for those emotional moments. Include a back-up copy on the schedule in case anyone gets off track throughout the day.Vintage Elegance Specialty Thank You NoteCards

If everything is checked off this list, then there is one last thing to do: Get married. The time has come to marry the love of your life, so sit back, relax and enjoy the day. Don’t forget to print out wedding thank you notes from PaperDirect, as you’ll want to get started on those once the honeymoon is over.

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5 Ideas to Kickoff Workplace ‘Healthy Initiatives’ Programs

Extra Mile Water Bottle Healthy workers are happier, in a variety of ways. People who are healthy generally feel better, have more energy and think more clearly than those that are unhealthy, making healthy workplace initiatives a must for any organization. Everyone benefits, including the employees, management, the business owner and the customer.

Here are 5 ideas to help get healthy workplace initiatives off of the ground. Though it can take some effort to get things rolling initially, the rewards are well worth the effort. Try one or more of these ideas and see what works.

5 healthy workplace ideas

1. Health fair

Sometimes a little education can go a long way towards motivating employees to take action. By partnering with local health-oriented organizations, you can bring in health advocates into the workplace to talk to employees about the benefits of a healthy lifestyle. Your local gym, health food store and company insurance provider are just a few examples of organizations that may be interested in participating. They get exposure, and your employees gain information.

2. CompetitionAbove and Beyond Gold Pin

Sometimes competition can be great motivation. You can begin your company health initiative by creating a contest. By establishing a goal and prizes for employees who either lose the most weight, adopt the most healthy habits, or accomplish other health-related targets, you can motivate employees to better health.

3. Provide motivational prizes

This can go along with the competition. Personalized gifts and motivational materials, such as reusable water bottles, tote bags and t-shirts, are a great way to kickoff a health initiative.

4. BonusesExtra Mile Tote Bag

Sometimes cash is the best way to implement change. By offering monetary rewards to employees for adopting healthy habits, you may accomplish a lot with very little effort.

5. Field Trip

Sometimes getting out of the office is the best way to bond with coworkers. By setting up a healthy field trip, either to the local farmer’s market, the park, or a hike through the woods, you can bring employees together and improve their health while doing it.

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Personalized Ways to Say Thanks

Kindly Thank You NoteCards It’s true that technology has taken over the way that we communicate with others. Instead of writing a letter, you will simply jot someone an e-mail. Instead of making a phone call, you might just shoot someone a simple text message. However, thank you notes have remained a tried-and-true way to properly thank those you love for doing something nice for you. There are many occasions that call for thank you notes, and personalized thank you notes can help set your thank you notes apart from the rest.

Personalized Ways to Say ThanksCheerful Thank You NoteCards

  • Wedding Thank You Notes — Chances are, hundreds of guests showed up on your big day to wish you well as you start your marriage, and most of them came bearing gifts. Personalized wedding thank you notes can include a monogram with your new spouse or a photograph from your wedding or honeymoon. Guests will enjoy feeling like they were a special part of your day and will cherish the memory that a photograph provides. Check out the various custom photo card options that are available on PaperDirect.

  • Baby Thank You Notes — Whether you received a gift for your little one at your shower or you got a package after your new bundle of joy arrived, a thank you note is an appropriate way to say thanks that is much appreciated by the gift giver. Personalize a baby thank you note with the name and statistics of the new baby, or add a photograph to show off that special little one.

  • General Thank You Notes – There are many occasions that will come up where you will want to have a personalized thank you note on hand. Perhaps create a batch that includes a thank you message but also a monogram for you personally. For this project, you can create custom letterhead on PaperDirect.

Thanks Personalized NoteCards™ These personalized touches will set your thank you notes apart from the others that people receive. Personalized note cards will get the point across that you were truly grateful for their gift or gesture, and you wanted to thank them personally.

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DIY Layered Wedding Invitations Will Save You Money

 	 Everlasting Layered Invitations Almost everyone wants to save money on their wedding budget, but no one wants to give up any of the elegance they’ve dreamed of for their special day. One place that you can save money without sacrificing style is with invitations. Layered wedding invitations are an easy DIY project that look professional because they are.

Layered wedding invitations typically come in two or three layers that you can put together at home with glue or ribbon. You simply order your preferred invitation style from PaperDirect’s large inventory, and print the specific information on the blank card from your own home computer. By printing it yourself, you can control the size, font and color and make certain the text is exactly the way you want it. PaperDirect also provides a free template download to simplify the job and assure that you produce beautifully polished invitations that reflect the sentiment of your wedding day.Pristine Vellum Specialty Layered Invitations

Two-Layered Invitations

A two-layered invitation includes a printed backer and coordinating blank invitation sheet. The invitation sheet may fit in the center of the backer or, in the case of the “Romance” style from PaperDirect, the invitation is offset to one side. Once you’ve printed the invitation cards a little liquid glue will quickly and neatly secure both layers together for a polished look.

Three-Layered Invitations

In addition to a printed backer and an invitation sheet, a three-layered invitation typically includes a sheet of velum to fit over the invitation sheet. This type of invitation may be secured with a romantic bow at the top so that the vellum can easily be lifted up in order to read the invitation.

Astoria Layered InvitationsWith both styles, you can add further embellishments such as crystals to customize and personalize the look of your wedding invitations.

The extra labor involved in layered invitations can make them an expensive option; by making them yourself at home you can save hundreds of dollars and still have top-quality stationery that you’ll be proud to send your guests. Visit PaperDirect today and learn how easy it is to select and order layered wedding invitations.

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The Do’s & Don’ts of Teacher Gift Giving

Teacher's Apple Post-it® Notes Although you can give a teacher a gift anytime, it’s especially appropriate during Teacher Appreciation Week, which is May 7-11 this year. This week is your reminder to let inspiring teachers know what a difference they have made in your life or the life of your kids. Teachers receive lots of gifts, so choose yours carefully to ensure it’s meaningful and useful for the teacher.

When Giving a Teacher a Gift, Do:

  • Consider what the teacher may need for the classroom and pick a gift that meets those needs, like personalized Post-it® Notes with the teacher’s name on them.

  • Get your child involved in the process of selecting the gift, wrapping it, and adding handmade touches, whether it’s a drawing of the teacher or a small craft project.

  • Choose a classy greeting card and include a personalized note Floral Vine Specialty Thank You NoteCards about why you appreciate the teacher. These notes are often what teachers cherish most because it gives their job purpose.

  • Add a gift card to an office supply store or bookstore so the teacher can get classroom supplies, which are often more meaningful for the teacher than gifts to use personally.

In Your Teacher Gift, Make Sure You Don’t:

  • Include baked goods or other foods that the teacher may not be able to eat. Dietary restrictions are very common these days, so unless you know a teacher absolutely loves a particular treat, leave it out.

  • Go overboard on the teacher-themed gifts with apples or pencils or mugs saying “World’s Best Teacher.” They have probably been getting these for years and don’t need any more.

  • Choose scented items, like lotions or candles, that the teacher may not actually like. Many of these end up getting re-gifted because the teacher doesn’t like the scent and won’t use them.

Difference is You Tote Bag Teachers have one of the most challenging and underpaid jobs around, so take the time to choose a unique gift that recognizes the time and energy the teacher has put in during the year. The teacher should be able to look at the gift the next day and remember exactly who it is from and what they liked about it. As you’re deciding what to give this year, browse our catalog at Paper Direct to find high-quality gifts for each teacher on your list.

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